Facebook Releases Latest Insights
Facebook has released its latest insights highlighting mobile use and the importance of reaching out to people on the go.
The report explains:
Summer is a season for people to connect with family and friends, stay active and feel good. And mobile has created opportunities to stay connected beyond the moments we share in person. On Facebook, we saw that 92% of Summer-related conversations in the US took place on mobile in 2016—that’s 12.38x more conversation on mobile than on desktop.
With mobile as our constant companion, it’s more important than ever to connect with people on the go. Check-in locations can offer a glimpse into the ways people stay active and engaged during the season.